{"id":47622,"date":"2022-10-20T09:08:13","date_gmt":"2022-10-20T09:08:13","guid":{"rendered":"https:\/\/www.akeneo.com\/blog\/back-to-normal-und-noch-viel-mehr-das-war-die-dmexco2022\/"},"modified":"2024-07-04T06:56:23","modified_gmt":"2024-07-04T06:56:23","slug":"back-to-normal-und-noch-viel-mehr-das-war-die-dmexco2022","status":"publish","type":"post","link":"https:\/\/www.akeneo.com\/de\/blog\/back-to-normal-und-noch-viel-mehr-das-war-die-dmexco2022\/","title":{"rendered":"Back to normal \u2013 und noch viel mehr: Das war die  #DMEXCO2022"},"content":{"rendered":"\n  \n<section id=\"hero-block_1febd52d04a16282c7b9b717d2ab8e13\" class=\"hero  py-0\">\n            <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"hero-inner hero-inner-blue\">\n                        <div class=\"row align-items-center g-3\">\n                            <div class=\"col-lg-6\">\n                                <div class=\"hero-content\">\n                                                                            <div class=\"hero-tags\">\n                                            <span class=\"tag tag-white\">Product Experience<\/span>\n                                        <\/div>\n                                                                        <h1 class=\"hero-title\">Back to normal \u2013 und noch viel mehr: Das war die  #DMEXCO2022<\/h1>\n                                    <div class=\"hero-text\">\n\n                                        <p>R\u00fcckblick auf der DMEXCO 2022<\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                                                            <div class=\"col-lg-6\">\n                                    <div class=\"hero-image\">\n                                        <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2022\/10\/220922_dmexco-02368-scaled-e1666257659598.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/>                                    <\/div>\n                                                                <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n  \n\n\n\n\n<section id=\"video-block_de8b85335e4b4b737609b801c7b40e81\" class=\"\">\n  <div class=\"container\">\n    <div class=\"row \">\n              <div class=\"col-12\">\n                                                  <div>\n              <div class=\"ratio ratio-16x9 video-wrapper position-relative\">\n                                                  <div class=\"ratio ratio-16x9\"><iframe id=\"externalVideo\" class=\"\" loading=\"lazy\" width=\"650\" height=\"366\" src=\"https:\/\/www.youtube.com\/embed\/N7R0aISjIUc?feature=oembed\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n                              <\/div>\n            <\/div>\n                                                <\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n<p><strong>Pl\u00f6tzlich war sie vorbei, die zweij\u00e4hrige \u201edigitale Durststrecke\u201c. Live und in Farbe traf sich die Branche am 21. und 22. September in K\u00f6ln. Mittendrin: wir und unsere wunderbaren Boothfriends.<\/strong><\/p>\n<p>Wenn der Sommer ausklingt, steigt die DMEXCO-Vorfreude. In diesem Jahr sogar ein bisschen mehr. F\u00fcr uns war es erst die f\u00fcnfte Teilnahme, da die Fachmesse 2020 und 2021 coronabedingt digital stattfand. Deshalb konnten wir es kaum erwarten, endlich wieder Partner, Kunden und Interessierte von Angesicht zu Angesicht zu treffen.<\/p>\n<p>Und wir wurden nicht entt\u00e4uscht! Nicht ohne Stolz k\u00f6nnen wir sagen, dass es die bislang erfolgreichste (und gr\u00f6\u00dfte) DMEXCO f\u00fcr uns war. Unter dem Motto \u201eWelcome to the E-Commerce Circus: Power Your Product Experience\u201c wurde unser Zirkuszelt (200 Quadratmeter!) zum Treffpunkt von unz\u00e4hligen PIM-Fans.<\/p>\n<p>Und die haben wir verw\u00f6hnt: mit alkoholfreien Cocktails, gebrannten Mandeln, Popcorn und Bubble Waffles. Auch unser legend\u00e4rer Greifarmautomat \u201eZiggomat\u201c war im Dauereinsatz. Wir haben zwei inspirierende Tage in der E-Commerce-Manege verbracht, gespickt mit Networking, interessanten Gespr\u00e4chen und PIM-Demos.<\/p>\n<p><strong>Networking &amp; Inspiration pur<\/strong><\/p>\n<p>Was war das f\u00fcr ein Treiben! 40.000 Besucher, 560 Unternehmen, 770 Speaker. Unser absolutes Highlight war der Austausch \u2013 egal, ob in unserem Zirkuszelt, der Networking Lounge oder bei Diskussionen w\u00e4hrend des PXM Summits und unserer Masterclasses. Es ging um Themen wie Product Activation, E-Commerce Centralization, Digital Publishing, PXM, CX und vieles mehr. Ideen, Impulse und Inspiration im Minutentakt \u2013 was w\u00fcnscht man sich mehr?<\/p>\n\n\n  \n<section class=\"py-6 py-md-6\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"testimonial-card testimonial-card-has-quotes\">\n                                            <blockquote class=\"testimonial-card-quote\">\n                            <p>Die #DMEXCO2022 hat gezeigt, dass das Thema #PIMforAll weiterhin wichtig ist \u2013 neben PXM und Product Activation. Es war fantastisch zu sehen, mit welcher \u00dcberzeugung und Leidenschaft unsere Kunden ihre Erfolge mit PXM und Akeneo auf der B\u00fchne und am Stand geteilt haben.<\/p>\n                        <\/blockquote>\n                                        <div class=\"author\">\n                                                                                    <div class=\"author-pic\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2022\/07\/Tobias-Schlotter_w900_h470-scaled-e1659343945624.jpeg\" alt=\"\">\n                                <\/div>\n                                                                                                        <div class=\"author-info\">\n                                                                    <p>\n                                                                                    <strong>Tobias Schlotter, <\/strong>\n                                                                                                                            VP EMEA Partners                                                                            <\/p>\n                                                                                                    <strong>Akeneo<\/strong>\n                                                            <\/div>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<p><strong>Unsere Partner auf der #DMEXCO22<\/strong><\/p>\n<p>Das alles w\u00e4re nicht m\u00f6glich gewesen \u2013 ohne sie: unsere zw\u00f6lf Partner, unsere Boothfriends. Sie haben unsere Manege zum Leben erweckt und die DMEXCO Experience mit einer ordentlichen Portion Product Experience angereichert. Unser herzlichstes Dankesch\u00f6n geht an\u00a0<strong>Americaneagle.com, best it AG, brandung GmbH, dotSource GmbH, epoq internet services GmbH, Flagbit GmbH &amp; Co. KG, InBetween Digital Publishing, Lengow, Shopgate GmbH, TechDivision GmbH, Tessa und Vanilla Reply GmbH.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>R\u00fcckblick auf der DMEXCO 2022<\/p>\n","protected":false},"author":1,"featured_media":32481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-47622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Back to normal \u2013 und noch viel mehr: Das war die #DMEXCO2022 | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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