{"id":46759,"date":"2019-03-04T15:00:39","date_gmt":"2019-03-04T15:00:39","guid":{"rendered":"https:\/\/www.akeneo.com\/blog\/product-information-best-practices-2-2\/"},"modified":"2024-07-01T05:40:41","modified_gmt":"2024-07-01T05:40:41","slug":"product-information-best-practices-2","status":"publish","type":"post","link":"https:\/\/www.akeneo.com\/de\/blog\/product-information-best-practices-2\/","title":{"rendered":"Product Information Management Best Practices | Part 2: Gathering and Enriching Your Data"},"content":{"rendered":" \n \n
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\n Product Experience<\/span>\n <\/div>\n

Product Information Management Best Practices | Part 2: Gathering and Enriching Your Data<\/h1>\n
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This is part two of a multi-part series on the top 10 product information management best practices that will help you get the most out of your PIM so…<\/p>\n <\/div>\n <\/div>\n <\/div>\n

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\n \"\" <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n \n \"\"\nThis is part two of a multi-part series on the top 10 product information management best practices that will help you get the most out of your PIM solution. This post covers how to collect product data, create business rules, and implement a robust enrichment process. If you need to take a step back and start at the beginning, <\/i>check out part one<\/i><\/a> to learn how to get started with your PIM project.<\/i>\n\nOnce you\u2019ve determined your PIM project objectives and scope, identified and trained your PIM team and stakeholders, and defined your catalog structure, your next mission is to collect, standardize, and enrich your product information. Then, you must put your product information in context to deliver a compelling product experience that will be distributed to all channels. These next best practices will ensure you\u2019re as efficient as possible in these steps.<\/span>\n\nAkeneo PIM\u2019s array of <\/span>automated features<\/span><\/a> allows your team to skip the tedious busy work of copying and pasting information and performing manual product data validation. That way, they can focus on the creative work of writing compelling product descriptions \u2014 this, after all, is the heart of marketing, and why you hired your team in the first place.<\/span>\n
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Looking for Best Practices #1-4? Click here.<\/a><\/span><\/p>\n\n<\/div>\n

PIM Best Practice #5: Identify Sources and Collect Product Data<\/h2>\nIn order to make your PIM work best for your organization, you will need your management workflow to onboard product information from the right sources. Selecting the right sources will remove many of the tedious copying and pasting tasks required when working within spreadsheets.<\/span>\n\nTo effectively determine your best sources, consider the following:<\/span>\n