{"id":46298,"date":"2022-03-24T12:12:22","date_gmt":"2022-03-24T12:12:22","guid":{"rendered":"https:\/\/www.akeneo.com\/white-paper\/akeneo-2022-global-b2c-survey-results-report-2\/"},"modified":"2024-09-09T18:22:29","modified_gmt":"2024-09-09T18:22:29","slug":"akeneo-2022-global-b2c-survey-results-report","status":"publish","type":"ak-white-papers","link":"https:\/\/www.akeneo.com\/de\/white-paper\/akeneo-2022-global-b2c-survey-results-report\/","title":{"rendered":"Akeneo 2022 Global B2C Survey: Results Report (EN)"},"content":{"rendered":"<p>Letztes Jahr wollte Akeneo mehr \u00fcber die Produkterfahrungen von Verbrauchern erfahren und befragte mehr als 3.500 Verbraucher aus sieben L\u00e4ndern auf vier Kontinenten. Wir wollten erfahren, wie Verbraucher beim Kauf von Produkten Entscheidungen treffen, welche Produktinformationen sie f\u00fcr diese Entscheidungen nutzen und mehr \u00fcber allgemeine B2C-Produkterfahrungen herausfinden.<\/p>\n<p>In diesem Jahr wiederholten wir die Umfrage aus dem Jahr 2021 mit einigen geringf\u00fcgigen \u00c4nderungen am Fragebogen und an der Stichprobe; die Gesamtstichprobe umfasste 1.800 Verbraucher aus acht L\u00e4ndern (jetzt einschlie\u00dflich Italien) auf vier Kontinenten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Letztes Jahr wollte Akeneo mehr \u00fcber die Produkterfahrungen von Verbrauchern erfahren und befragte mehr als 3.500 Verbraucher aus sieben L\u00e4ndern auf vier Kontinenten. Wir wollten erfahren, wie Verbraucher beim Kauf&#8230;<\/p>\n","protected":false},"featured_media":26349,"menu_order":0,"template":"","categories":[],"resource-types":[],"class_list":["post-46298","ak-white-papers","type-ak-white-papers","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Akeneo 2022 Global B2C Survey: Results Report (EN) | Akeneo<\/title>\n<meta name=\"description\" content=\"Entdecken Sie die detaillierten Ergebnisse und Erkenntnisse von \u00fcber 1.800 Befragten aus acht L\u00e4ndern auf vier Kontinenten sowie die Analyse der Studiendaten, wenn Sie Product Experience Satisfaction Around the World herunterladen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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