{"id":64263,"date":"2025-09-17T09:10:10","date_gmt":"2025-09-17T09:10:10","guid":{"rendered":"https:\/\/www.akeneo.com\/?post_type=ak-pr&#038;p=64263"},"modified":"2025-09-17T09:12:34","modified_gmt":"2025-09-17T09:12:34","slug":"dmexco-akeneo-praesentiert-masterclass","status":"publish","type":"ak-pr","link":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-akeneo-praesentiert-masterclass\/","title":{"rendered":"DMEXCO: Akeneo pr\u00e4sentiert Masterclass"},"content":{"rendered":"\n  \n<section id=\"hero-block_6c2bb64df6ddf6bef103b7dc4856547e\" class=\"hero hero-blue py-0\">\n            <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"hero-inner\">\n                        <div class=\"row\">\n                            <div class=\"col-md-10 col-lg-8 mx-md-auto\">\n                                <div class=\"hero-content text-center\">\n                                    <p class=\"hero-meta\">\n                                        <span>Sep 17, 2025<\/span>\n                                    <\/p>\n                                                                            <div class=\"hero-logo\" style=\"margin: 0 auto 20px;\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/images\/content\/akeneo-icon-logo.svg\" alt=\"akeneo-logo\">\n                                        <\/div>\n                                                                        <h1 class=\"hero-title\">DMEXCO: Akeneo pr\u00e4sentiert Masterclass<\/h1>\n                                    <div class=\"hero-text\">\n                                        <p>\n                                                                                            Das Thema: KoRos Weg zur effizienten Product Experience Management\nAkeneo ist auf der DMEXCO am Shopify Stand (Halle 7\/Stand DO14) vor Ort                                                                                    <\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n  \n\n\n<p dir=\"ltr\"><strong>D\u00fcsseldorf \u2013 17. September 2025<\/strong>_ <a href=\"https:\/\/www.akeneo.com\/de\/\">Akeneo<\/a>, die Product Experience zeigt auf der DMEXCO im Rahmen einer Masterclass gemeinsam mit dem Omnichannel-Lebensmittelh\u00e4ndler <a href=\"https:\/\/www.korodrogerie.de\/\">KoRo<\/a>, wie Unternehmen den Umgang mit Produktinformationen professionalisieren k\u00f6nnen.\u00a0<\/p>\n<p dir=\"ltr\"><em><strong>Thema:\u00a0\u00a0<\/strong><\/em><\/p>\n<p dir=\"ltr\"><strong>\u201eVon Chaos zu Klarheit: KoRos Weg zu effizientem Product Experience Management\u201c\u00a0<\/strong><\/p>\n<p dir=\"ltr\">Die Speaker <a href=\"https:\/\/www.linkedin.com\/in\/sebastian-thalheim-855129201\/\">Sebastian Thalheim<\/a> (KoRo) und <a href=\"https:\/\/www.linkedin.com\/in\/canseven\/\">Burak Canseven<\/a> (Akeneo) zeigen in der Veranstaltung auf, wie KoRo als Organisation den Sprung von fragmentierten Daten und manuellen Prozessen hin zu einer strukturierten und effizienten Arbeitsweise geschafft hat.<\/p>\n<p dir=\"ltr\">Die Masterclass findet statt\u00a0<\/p>\n<p dir=\"ltr\" style=\"text-align: center;\"><strong>am Mittwoch, 17. September 2025,\u00a0<\/strong><\/p>\n<p dir=\"ltr\" style=\"text-align: center;\"><strong>von 11:30 bis 12:00 Uhr\u00a0<\/strong><\/p>\n<p dir=\"ltr\" style=\"text-align: center;\"><strong>Ort: MC7D<\/strong><\/p>\n<p dir=\"ltr\">und gibt Einblicke in konkrete L\u00f6sungsans\u00e4tze sowie die positiven Effekte f\u00fcr Teams und Kund:innen. Wer dar\u00fcber hinaus auf der DMEXCO Kontakt mit Akeneo aufnehmen will: Das Unternehmen ist in diesem Jahr Teil des Shopify Stands in <strong>Halle 7\/ Stand DO14<\/strong>.<\/p>\n<p dir=\"ltr\"><span id=\"gmail-docs-internal-guid-efcc9081-7fff-83f0-5a8f-d1e7959f553c\">Mehr Informationen zu Akeneo finden Sie <a href=\"https:\/\/www.akeneo.com\/de\/\">hier<\/a>.<\/span><\/p>\n\n\n<section id=\"cta-block_d5ca9144016e4c7d2f093288cb07ba11\" class=\"py-4\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"cta   \">\n                                            <h4 class=\"cta-title mb-0\">Zur Pressemeldung<\/h4>\n                                                                <div class=\"cta-buttons\">\n                                                            <div>\n                                    <a class=\"btn btn-primary\" href=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2025\/09\/250917_PM-DMEXCO.pdf\" target=\"_blank\"><span class=\"initial text\">Pressemeldung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><span class=\"background-text\">Pressemeldung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><span class=\"hovered text\">Pressemeldung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><\/a>                                <\/div>\n                                                    <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"content-block_00deaac91e419f13c06a9eb2fec74073\" class=\"p-3 p-md-6 mt-3 bg-body rounded-4 shadow\">\n            <h2>\u00dcber Akeneo<\/h2>\n                <div class=\"text-editor mt-3\">\n            <p><p>Akeneo ist die Product Experience (PX) Company und weltweit f\u00fchrend im Bereich Product Information Management (PIM). Das Unternehmen erm\u00f6glicht es, jede Interaktion durch eine konsistente und \u00fcberzeugende Product Experience in ein Kundenerlebnis zu verwandeln, das Verbraucher und Fachleute jederzeit und \u00fcberall zum bestm\u00f6glichen Kauf f\u00fchrt. Akeneo unterst\u00fctzt F\u00fchrungskr\u00e4fte mit Software, Schulungen und einer engagierten Community, die sich alle auf die Praxis des Product Experience Management konzentrieren.<\/p>\n<p>F\u00fchrende globale Marken, Hersteller, Distributoren und Einzelh\u00e4ndler wie Fossil, Intersport, KaDeWe, Liqui Moly, Snipes, W\u00fcsthof vertrauen auf Akeneo, um ihre Omnichannel-Commerce Initiativen zu skalieren und anzupassen. Mit der intelligenten Produkt-Cloud von Akeneo k\u00f6nnen Unternehmen ein optimales Produkterlebnis schaffen. Durch benutzerfreundliche und KI-gest\u00fctzte Produktdatenanreicherung, Verwaltung, Syndizierung und Onboarding von Lieferantendaten sowie einen umfassenden App-Marktplatz und ein Partnernetzwerk, das die Anforderungen von Unternehmen und K\u00e4ufern erf\u00fcllt. F\u00fcr weitere Informationen: <a href=\"https:\/\/www.akeneo.com\/de\/\">https:\/\/www.akeneo.com\/de\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<\/p>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>Das Thema: KoRos Weg zur effizienten Product Experience Management<br \/>\nAkeneo ist auf der DMEXCO am Shopify Stand (Halle 7\/Stand DO14) vor Ort<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-64263","ak-pr","type-ak-pr","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DMEXCO: Akeneo pr\u00e4sentiert Masterclass | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-akeneo-praesentiert-masterclass\/\" \/>\n<meta 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