{"id":42497,"date":"2023-08-30T10:00:37","date_gmt":"2023-08-30T10:00:37","guid":{"rendered":"https:\/\/www.akeneo.com\/?ak-pr=dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie"},"modified":"2024-07-04T06:48:53","modified_gmt":"2024-07-04T06:48:53","slug":"dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie","status":"publish","type":"ak-pr","link":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/","title":{"rendered":"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie"},"content":{"rendered":"       \n  \n<section id=\"hero-block_5af596a46e2bc48593038e7123ba038d\" class=\"hero hero-blue py-0\">\n            <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"hero-inner\">\n                        <div class=\"row\">\n                            <div class=\"col-md-10 col-lg-8 mx-md-auto\">\n                                <div class=\"hero-content text-center\">\n                                    <p class=\"hero-meta\">\n                                        <span>Aug 30, 2023<\/span>\n                                    <\/p>\n                                                                            <div class=\"hero-logo\" style=\"margin: 0 auto 20px;\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/images\/content\/akeneo-icon-logo.svg\" alt=\"akeneo-logo\">\n                                        <\/div>\n                                                                        <h1 class=\"hero-title\">DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie<\/h1>\n                                    <div class=\"hero-text\">\n                                        <p>\n                                                                                            Die Product-Experience-Experten sind auf der diesj\u00e4hrigen DMEXCO in Halle 6, an Stand D\/E 036 anzutreffen.                                                                                    <\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n  \n<div class=\"whitepapers-desc\"><\/div><div class=\"mb-2\"><b>D\u00fcsseldorf \u2013 30. August 2023_ <\/b><a href=\"https:\/\/www.akeneo.com\/de\/\"><b>Akeneo<\/b><\/a><span style=\"font-weight: 400;\">,<\/span> <span style=\"font-weight: 400;\">die Product Experience Company, wird dieses Jahr zum sechsten Mal auf der DMEXCO 2023 vertreten sein. Am 20. und 21. September \u00f6ffnet die Fachmesse f\u00fcr digitales Marketing &amp; Werbung in K\u00f6ln ihre Tore und alle Besucher sind herzlich eingeladen, den Stand von Akeneo in Halle 6, Stand D\/E 036 zu besuchen. In Kooperation mit der MACH Alliance erwartet Interessierte ein inspirierendes Programm, Networking und Impulse f\u00fcr eine ausgefeilte Product-Experience-Strategie.<\/span>\r\n\r\n&nbsp;\r\n\r\n<b>Die Zukunftstrends des E-Commerce live erleben<\/b>\r\n\r\n<span style=\"font-weight: 400;\">Die DMEXCO gilt als f\u00fchrende Veranstaltung Europas im Bereich der Digitalwirtschaft. Als bedeutende Plattform und zentraler Treffpunkt erm\u00f6glicht die Messe den Austausch zwischen Branchenf\u00fchrern, Marketingexperten. Akeneo f\u00fcgt sich mit einer umfassenden Expertise im Bereich Product Experience und Product Information Management nahtlos in das \u00d6kosystem aus Ausstellungen, wegweisenden Keynotes, anregenden Diskussionen und lehrreichen Masterclasses ein, die sich alles den neuesten digitalen Trends und den M\u00f6glichkeiten f\u00fcr zuk\u00fcnftige Gesch\u00e4ftsstrategien widmen.<\/span>\r\n\r\n&nbsp;\r\n\r\n<b>Besonderes Highlight: Besucher k\u00f6nnen ihren individuellen Duft erstellen<\/b>\r\n\r\n<span style=\"font-weight: 400;\">Besucher haben die Gelegenheit, ihren pers\u00f6nlichen Duft nach eigenen Vorlieben live vor Ort am Akeneo-Stand zu kreieren und als exklusives Goodie mit nach Hause zu nehmen.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">\u200b\u200bWer also mehr \u00fcber PXM und PIM erfahren will, und dazu auch noch ein besonderes Geschenk erhalten m\u00f6chten, kann sich <\/span><a href=\"https:\/\/growth.akeneo.com\/DMEXCO_2023\"><span style=\"font-weight: 400;\">hier anmelden<\/span><\/a><span style=\"font-weight: 400;\"> und einen Termin mit den Akeneo-Experten vor Ort buchen.<\/span>\r\n\r\n&nbsp;\r\n\r\n<b>Akeneo auf der DMEXCO 2023<\/b>\r\n\r\n<span style=\"font-weight: 400;\">Halle 6, Stand D\/E 036<\/span>\r\n\r\n20.-21. September\r\n\r\nMesse K\u00f6ln\r\n\r\n&nbsp;\r\n\r\n<span style=\"font-weight: 400;\">Mit am Stand der MACH Alliance: <\/span><a href=\"https:\/\/www.contentstack.com\/\"><span style=\"font-weight: 400;\">Contentstack<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.valtech.com\/de-de\/\"><span style=\"font-weight: 400;\">Valtech<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.algolia.com\/\"><span style=\"font-weight: 400;\">algolia<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.wearepatchworks.com\/\"><span style=\"font-weight: 400;\">Patchworks<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/cloudinary.com\/\"><span style=\"font-weight: 400;\">Cloudinary<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/uniform.dev\/\"><span style=\"font-weight: 400;\">uniform<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/vercel.com\/\"><span style=\"font-weight: 400;\">Vercel<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.talon.one\/\"><span style=\"font-weight: 400;\">Talon.One<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.dynamicyield.com\/\"><span style=\"font-weight: 400;\">Dynamic Yield<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.actindo.com\/en\/\"><span style=\"font-weight: 400;\">Actindo<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.bigcommerce.de\/\"><span style=\"font-weight: 400;\">BigCommerce<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.adyen.com\/de_DE\"><span style=\"font-weight: 400;\">ayden<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/fulfillmenttools.com\/\"><span style=\"font-weight: 400;\">fulfillmenttools<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/div>  \n<section id=\"cta-block_be40f7c86d52034edd46586c01582c37\" class=\"py-4\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"cta   \">\n                                            <h4 class=\"cta-title mb-0\">Zur Pressemitteilung<\/h4>\n                                                                <div class=\"cta-buttons\">\n                                                            <div>\n                                    <a class=\"btn btn-primary\" href=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2023\/08\/Pressemitteilung_DMEXCO_2023_Announcement.pdf\" target=\"_blank\"><span class=\"initial text\">Pressemitteilung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><span class=\"background-text\">Pressemitteilung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><span class=\"hovered text\">Pressemitteilung herunterladen<svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-download\"><\/use><\/svg><\/span><\/a>                                <\/div>\n                                                    <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section><section id=\"content-block_30ec5ffd2a48499fff9794d1d46e25b7\" class=\"p-3 p-md-6 mt-3 bg-body rounded-4 shadow\">\n            <h2>\u00dcber Akeneo<\/h2>\n                <div class=\"text-editor mt-3\">\n            <p><p><span style=\"font-weight: 400;\">Akeneo bietet eine komplette und kompatible SaaS-basierte Lo\u0308sung fu\u0308r die Verwaltung, Orchestrierung, Aktivierung und Optimierung des gesamten Produktdatensatzes. Somit lassen sich u\u0308berzeugende und konsistente Produkterlebnisse u\u0308ber alle eigenen und fremden Kana\u0308le und Vermarktungswege hinweg schaffen. Mit einer offenen Plattform, dem fu\u0308hrenden PIM fu\u0308r das Produktdaten- und Asset-Management, den Add-Ons, Konnektoren und dem Akeneo App Store ermo\u0308glicht Akeneo Product Cloud Handelsunternehmen, erstklassige Produkterlebnisse zu liefern, die Wachstum fo\u0308rdern.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">F\u00fchrende Marken, Hersteller, Distributoren und Einzelha\u0308ndler wie Kneipp, KaDeWe, bergfreunde.de oder Liqui Moly vertrauen auf Akeneo, um ihre Omnichannel-Commerce-Initiativen zu skalieren und zu individualisieren. Mit der Akeneo Product Cloud ko\u0308nnen Marken und Ha\u0308ndler Produkterlebnisse u\u0308ber alle Kana\u0308le hinweg aktivieren und somit die Customer Experience verbessern, den Umsatz steigern, die Time-to-Market verku\u0308rzen, global agieren sowie die Produktivita\u0308t ihrer Teams steigern. <\/span><\/p>\n<\/p>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>Die Product-Experience-Experten sind auf der diesj\u00e4hrigen DMEXCO in Halle 6, an Stand D\/E 036 anzutreffen.<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-42497","ak-pr","type-ak-pr","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie\" \/>\n<meta property=\"og:description\" content=\"Die Product-Experience-Experten sind auf der diesj\u00e4hrigen DMEXCO in Halle 6, an Stand D\/E 036 anzutreffen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/\" \/>\n<meta property=\"og:site_name\" content=\"Akeneo\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-04T06:48:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/11\/generic_featuredimage_1200x1200.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/\",\"url\":\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/\",\"name\":\"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie | Akeneo\",\"isPartOf\":{\"@id\":\"https:\/\/www.akeneo.com\/de\/#website\"},\"datePublished\":\"2023-08-30T10:00:37+00:00\",\"dateModified\":\"2024-07-04T06:48:53+00:00\",\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.akeneo.com\/de\/#website\",\"url\":\"https:\/\/www.akeneo.com\/de\/\",\"name\":\"Akeneo\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.akeneo.com\/de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.akeneo.com\/de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.akeneo.com\/de\/#organization\",\"name\":\"Akeneo\",\"url\":\"https:\/\/www.akeneo.com\/de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.akeneo.com\/de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2019\/08\/logo-kjus.png\",\"contentUrl\":\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2019\/08\/logo-kjus.png\",\"width\":1,\"height\":1,\"caption\":\"Akeneo\"},\"image\":{\"@id\":\"https:\/\/www.akeneo.com\/de\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie | Akeneo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/","og_locale":"de_DE","og_type":"article","og_title":"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie","og_description":"Die Product-Experience-Experten sind auf der diesj\u00e4hrigen DMEXCO in Halle 6, an Stand D\/E 036 anzutreffen.","og_url":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/","og_site_name":"Akeneo","article_modified_time":"2024-07-04T06:48:53+00:00","og_image":[{"width":1200,"height":1200,"url":"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/11\/generic_featuredimage_1200x1200.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"1 Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/","url":"https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/","name":"DMEXCO 2023: Akeneo gibt Einblicke in eine moderne Product-Experience-Strategie | Akeneo","isPartOf":{"@id":"https:\/\/www.akeneo.com\/de\/#website"},"datePublished":"2023-08-30T10:00:37+00:00","dateModified":"2024-07-04T06:48:53+00:00","inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.akeneo.com\/de\/press-release\/dmexco-2023-akeneo-gibt-einblicke-in-eine-moderne-product-experience-strategie\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.akeneo.com\/de\/#website","url":"https:\/\/www.akeneo.com\/de\/","name":"Akeneo","description":"","publisher":{"@id":"https:\/\/www.akeneo.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.akeneo.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https:\/\/www.akeneo.com\/de\/#organization","name":"Akeneo","url":"https:\/\/www.akeneo.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.akeneo.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/www.akeneo.com\/wp-content\/uploads\/2019\/08\/logo-kjus.png","contentUrl":"https:\/\/www.akeneo.com\/wp-content\/uploads\/2019\/08\/logo-kjus.png","width":1,"height":1,"caption":"Akeneo"},"image":{"@id":"https:\/\/www.akeneo.com\/de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.akeneo.com\/de\/wp-json\/wp\/v2\/ak-pr\/42497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.akeneo.com\/de\/wp-json\/wp\/v2\/ak-pr"}],"about":[{"href":"https:\/\/www.akeneo.com\/de\/wp-json\/wp\/v2\/types\/ak-pr"}],"wp:attachment":[{"href":"https:\/\/www.akeneo.com\/de\/wp-json\/wp\/v2\/media?parent=42497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}