Archive zum Tag "product experience management"
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Feb. 13, 2019
Why Product Experience Management (PXM) Matters
The eCommerce space is changing. Customers demand a compelling and consistent brand experience wherever they shop. Product experience management allows brands and retailers…
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Jan. 16, 2019
Top 5 New Year’s PIM Resolutions to Support eCommerce and Retail Growth
It’s a New Year! Have you thought about your resolutions yet? While self-development is important, now is a great time to also think…
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Dez. 11, 2018
Winning the Battle of the Brands: 2019 eCommerce Trends
Meeting 21st-century B2B and B2C customer expectations is an everyday battle for all marketing and eCommerce teams. “Experience-driven commerce” is no longer an…
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Nov. 8, 2018
Understanding the PIM and B2B Market: An Interview with Joshua Warren from Creatuity
We sat down with Joshua Warren, founder and CEO of Creatuity to get some insight on how PIM, a previously B2C focused product,…
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Nov. 5, 2018
Four Reasons PIM Will Become More Important to B2B Merchants
In today’s experience-based economy, B2B merchants and manufacturers need to optimize their product information to deliver compelling product experiences wherever buyers shop or…
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Okt. 22, 2018
Omnichannel-E-Commerce: Welche Customer Experience für welchen Kanal?
Online-Verkäufe nehmen in den USA und weltweit zu. Allein im Jahr 2016 wurden in den USA 177,8 Millionen Online-Käufer verzeichnet, die Käufe im Wert…
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Sep. 12, 2018
Expert Interview with AOE:
How Omnichannel Commerce is Reinventing the Customer Experience in the Travel Industry
How consumers shop for products in an omnichannel world is changing faster than ever. In particular, airport shopping has shifted as consumers can…
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Aug. 31, 2018
Product Data Quality: 5 Steps to Improving Product Data
We talk a lot about the importance of high-quality, complete, and accurate product information. It’s critical to conversions and customer satisfaction. But just…
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Jul. 30, 2018
Akeneo PIM: The Best PIM
Akeneo PIM is the best PIM for most organizations. Whoa. We know that’s a pretty bold statement (and we may be a bit…
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Jun. 28, 2018
Expert Interview: PIM Market and Trends with Mark Smith, CEO of Ventana Research
In any business, creating and maintaining a great customer experience is critical to driving sales. One of the most influential components of that…