Archives for the tag "business"
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Nov. 15, 2018
Google Shopping Optimization: The 10 Most Common Google Shopping Errors
If you have ever run a Google Shopping campaign, you know that Google can be very strict about its product data feed requirements….
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Nov. 8, 2018
Understanding the PIM and B2B Market: An Interview with Joshua Warren from Creatuity
We sat down with Joshua Warren, founder and CEO of Creatuity to get some insight on how PIM, a previously B2C focused product,…
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Nov. 5, 2018
Four Reasons PIM Will Become More Important to B2B Merchants
In today’s experience-based economy, B2B merchants and manufacturers need to optimize their product information to deliver compelling product experiences wherever buyers shop or…
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Oct. 5, 2018
It Takes More Than Technology to Create a Memorable User Experience
Consumer companies across the globe, regardless of sector, are all moving toward a common goal: creating the best possible experience for the customer….
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Sep. 12, 2018
Expert Interview with AOE:
How Omnichannel Commerce is Reinventing the Customer Experience in the Travel Industry
How consumers shop for products in an omnichannel world is changing faster than ever. In particular, airport shopping has shifted as consumers can…
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Jul. 6, 2018
How to Reach Your Customers in the Voice Search Era
A new report from Juniper Research shows that smart devices like the Amazon Echo and Google Home will be installed in 55% of…
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May. 29, 2018
PIM vs. MDM: What’s the difference? | Choosing between PIM and MDM
The Short Answer: MDM provides organizations with a single data source for all information. PIM centralizes just product data for marketing purposes. PIM…
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Oct. 21, 2016
What does Open Source Product Information Management mean for Business users?
You’ve looked at several of the leading packages and noticed that Akeneo is different in one important way… it’s open source. Not sure…