When it comes to finding success in the modern age, to paraphrase Puff Daddy, it’s all about experiences, baby.
The digital marketplace is constantly becoming more and more crowded, as new businesses flood the eCommerce space, making it harder than ever for merchants to stand out. What’s more, shoppers, particularly younger customers, have grown tired of cookie-cutter commerce and constantly seeing the same user experiences trotted out at every store. As a result, consumers are eager for new and exciting experiences.
Giving your customers the experiences they crave is often easier said than done, however. Doing so requires that you and your team connect all phases of the customer journey in order to make them more original, more engaging, more personal, and ultimately, more appealing to customers.
But how can you and your team make sure you get it right? To answer that question, we’ve partnered with Magento, an Adobe company, and other technology companies to bring you a guide to designing an irresistible customer experience. It covers all aspects of the customer journey, from research to purchase, as well as the back-end technologies that make it happen.
This valuable eBook will help your business attract customers to all touchpoints, personalize your customer experience, increase customer confidence, loyalty and backing, and more, using the following essential technologies:
- Customer Engagement
- Omnichannel Personalization
- Product Information Management
- Flexible Payments
- Tax and Compliance
- Delivery Experience Management
- Smarter Shipping Partners
- User-Generated Content
Find out how to connect all phases of your customer journey and create the perfect customer experience in this new eBook!